WWF-UK research proposal - WWF Future Foods

Description

Please read the ToR for full information Main purpose and scope: Building on the original Future 50 Food work, the aim of this project is to prepare an approach/tool that helps identify local sustainable crops: • Using current, best practice, scientific approaches to measuring the impact (cradle to grave) on the environment • Using open-source/readily available data (i.e. there should be no cost associated with identifying local WWF Future Foods) • Presenting this in an adaptable and user-friendly method to a wide audience (primarily food service, retail and civil society, secondarily consumers). Activities • To develop an adaptable approach, including: o scoping/identifying nutritional datasets available o developing protocol for the environmental filter and scoping/identifying environmental database for analysis o developing protocol for additional filter/s • To test the approach in four local settings (USA, Brazil, France, China) Deliverables • Presentations of progress at regular project meetings • A readily available and usable approach and/or a tool for stakeholders to identify WWF Future Foods that apply in their unique local settings. The deliverable should enable the user to: o Select country they are in and search for a sustainable ingredient list o Select commonly used products to replace (e.g. white rice) and get a list of sustainable alternatives for their geography • Four lists of local WWF Future Foods from the test countries with accompanying swap lists from commonly used products to Future Foods • A 5-10 page report summarising the project

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