Loading page content…
Loading page content…
| Source: | Find a Tender Service (FTS) |
| Notice Type: | Tender notice |
| Buyer: | VisitBritain/VisitEngland |
| Main Category: | Services |
| Procurement Method: | Restricted procedure |
| Tender Status: | Complete |
| Estimated Value (ex. VAT): | £1,228,672 |
| Release Date: | 5 September 2022 |
| Application Deadline: | 16 September 2022 |
| Procurement ID (OCID): | ocds-h6vhtk-0365f5 |
| Notice Reference: | 024858-2022 |
All 2 notices for this procurement, oldest first.
BTA1779 - European Airline Carrier Commercial Partnership
Earlier notices predate the Procurement Act 2023 (commenced 24 Feb 2025) and therefore don't carry UK1–UK17 codes.
VisitBritain are seeking to procure a collaboration with a suitably capable airline carrier covering European locations including France, Germany, Spain, Italy and Netherlands to work with, from September 2022 - March 2023 to encourage European consumers to travel to Britain.<br/><br/>The activity will have a 360 degree marketing approach, encompassing everything from specific tactical campaigns, which have impact at every stage of the consumer journey, from inspiration through to consideration, planning, booking and advocacy. The airline partner should also have the capability to create and package new British tourism products, based on VisitBritain priorities. This activity must align with VisitBritain’s global brand campaign and this will be visible at every consumer touchpoint.<br/><br/>The investment required must be up to £614,336 from the European Airline Partner for the contract period. It is BTA’s ambition that we match fund this investment.
Document pack· 1 file
Published contracts in the last 12 months
4
total contracts
—
total value
—
average contract size
Typical categories
Pipeline status
Not addedContract imported automatically · AI writes the response
Application Deadline
16 September 2022
Closed
Estimated Value
£1,228,672
Need help writing this bid?
Our specialists write winning tender responses. Free consultation, no obligation.
Book a free consultation →