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| Source: | Find a Tender Service (FTS) |
| Buyer: | Waste & Resources Action Programme |
| Main Category: | Services |
| Procurement Method: | Below threshold - limited competition |
| Tender Status: | Complete |
| Estimated Value (ex. VAT): | Not specified |
| Release Date: | 29 August 2025 |
| Application Deadline: | — |
| Procurement ID (OCID): | ocds-h6vhtk-059006 |
| Notice Reference: | 052291-2025 |
View Original Notice
Access the full notice on the official portal
Wales Recycles has been running the nationwide Be Mighty. Recycle. campaign since 2020 and since 2023 has been focused on both food waste prevention and recycling. Despite the campaigns increasingly successful behaviour change results, there are still key groups, especially younger people and families, who waste more food than average and under-perform when it comes to recycling. The campaign has been proven to change behaviour among these high-waste groups by empowering them to waste less food and recycle what can't be eaten, supporting Welsh Government in reaching its ambitious waste and recycling targets. We promote both our own campaign assets and those of our partners through paid advertising throughout the campaign burst. Due to the nature of social media algorithms, organic posts often struggle to reach a broad audience. By running these assets as adverts, we can effectively target and engage new audiences across Wales. We require the provision of professional media services to support the delivery and amplification of our national food waste prevention and recycling campaign in Wales. This is to run the advertising of our assets on Meta, YouTube and TikTok. The main aim will be to encourage people to our landing page to take part in our interactive food waste challenge. To view this notice, please click here: https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=976541250
Published contracts in the last 12 months
121
total contracts
£27.0m
total value
£1,000,667
average contract size
Typical categories
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FRA079 Marketing Services Framework
Waste & Resources Action Programme · WAC-462495
Pipeline status
Not addedContract imported automatically · AI writes the response
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